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Protecting Our Seniors: Click Here to Report Scams / Robocalls & Learn How To Fight Fraud.
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We do not collect or process sensitive personal information for the purpose of inferring characteristics about a consumer. If you do provide any sensitive personal information, we will only use such sensitive personal information for the purposes allowed by law or with your consent.
If you have not yet opted out of sale/sharing of your personal information, please submit the form below. The information you provide below, if needed, will facilitate your request to opt-out of sale/sharing. If you do not provide the information requested below, we may not be able to identify you and process your request to opt-out. Any information you provide below will not be used, disclosed, or retained for any purpose other than processing the request to opt-out of sale/sharing. For more information about our privacy practices, please review our Privacy Policy.
You may use an Opt-Out Preference Signal, such as the Global Privacy Control (GPC), to opt-out of the sale/sharing of your personal information. If you would like us to make the connection between your browser and your account, and you have not yet opted out of sale/sharing your personal information, please submit the form below.
Please provide the following details:
SCA is collecting your personal information to support its business operations, including for the business purposes listed in the chart below. We do not collect sensitive personal information.
Personal Information Category |
Business Purpose |
Shared or Sold |
| Zip Code or City/Area of Location | Find a Senior Care Advisor in your Area | Shared |
| State of Interest, Zip Code, Name (first and last), Telephone Number, unique personal identifier, online identifier, Internet Protocol address, email address | Find Assisted Living Facilities and provide general information about types of senior care options are available in the selected area and if requested, the pricing and availability for the available assisted living facility | Shared |
| Personal identifiers such name (first and last), telephone number, email address, mailing address, name and age of person needing care and the area where care is desired, and optional comments regarding care options | Contacting a SCA Advisor to request contact from the SCA Advisor including by telephone, email, and text messaging | Shared |
| Personal identifiers such name (first and last), telephone number, email address, city and state of area of interest, area of interests related to senior care advisory services, and investment range | To respond to requests of persons interested in acquiring a SCA franchise | Shared |
| Name (first & last), email address, City, State, Zip code | To apply for employment | No |
If you have any questions about this Notice or need to access it in an alternative format due to having a disability, please contact privacy@seniorcaresuthority.com and Phone: 888-809-1231. For more information about our information practices see our Privacy Policy Effective Date: March 1, 2024
Last updated March 01, 2024
This privacy policy for Senior Care Authority LLC (“we,” “us,” “our,” or “SCA”), describes how and why we might collect, store, use, and/or share (“process”) your information when you use our services (“Services”), such as when you:
Questions or concerns? Reading this privacy notice will help you understand your privacy rights and choices. If you do not agree with our policies and practices, please do not use our Services. If you still have questions or concerns, please contact us at info@seniorcareauthority.com
SCOPE OF APPLICATION
This Privacy Policy applies to both us and to all our franchisees (the “Franchise Partners”).
SUMMARY OF KEY POINTS
This summary provides key points from our privacy notice, but you can find out more details about any of these topics by clicking the link following each key point or by using our Table of Contents below to find the section you are looking for.
What personal information do we process?
When you visit, use, or navigate out Services, we may process personal information depending on how you interact with us and the Services, the choices you make, and the Services and features you use.
Learn more about personal information you disclose to us.
Do we process any sensitive personal information?
We do not process sensitive personal information.
Do we receive any information from third parties?
We do not receive information from third parties.
How do we process your information?
We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law. We may also process your information for other purposes with your consent. We process your information only when we have legal reason to do so.
Learn more about how we process your information.
In what situations and with which parties do we share personal information?
We may share information in specific situations and with specific third parties.
Learn more about when and with whom we share your personal information.
How do we keep your information safe?
We have organizational and technical processes and procedures in place to protect your personal information. However, no electronic transmission over the internet or information storage technology can be guaranteed to be 100% secure, se we cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information.
Learn more about how we keep your information safe.
What are your privacy rights?
Depending on where you are located geographically, the applicable privacy law may mean you have certain rights regarding your personal information.
Learn more about your privacy rights.
Want to learn more about what we do with any information collect?
Review this privacy notice in full.
TABLE OF CONTENTS
1. WHAT INFORMATION DO WE COLLECT?
Personal information you disclose to us
In Short: We collect personal information that you provide to us.
We collect personal information that you voluntarily provide to use when you express an interest in obtaining information about us or our products and Services, when you participate in activities related to our Services, or otherwise when you contact us.
Personal Information Provided by You. The personal information that we collect depends on the context of your interactions with us and the Services, the choices you make, and the products and features you use. The personal information we collect may include the following:
Sensitive Information. We do not process sensitive personal information.
All personal information that you provide to us must be true, complete, and accurate, and you must notify us of any changes to such personal information.
Information automatically collected
In short: Some information – such as your Internet Protocol (IP) address and/or browser and device characteristics – is collected automatically when you visit our Services.
We automatically collect certain information when you visit, use, or navigate the Services. This information does not reveal your specific identity (like your name or contact information) but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preference, referring URLs, device name, country, location, information about how and when you use our Services, and other technical information. This information is primarily needed to maintain the security and operation of our Services, and for our internal analytics and reporting purposes.
Like many businesses, we also collect information through cookies and similar technologies. You can find out more about this in our Cookie Notice:
The information we collect includes:
2. HOW DO WE PROCESS YOUR INFORMATION?
In Short: We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law. We may also process your information for other purposes with your consent.
We process your personal information for a variety of reasons, depending on how you interact with our Services, including:
3. WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?
In Short: We may share information in specific situations described in this section and/or with the following third parties:
Vendors, Consultants, and Other Third-Party Service Providers. We may share your data with third-party providers, service providers, contractors, or agents (“third-parties”) who perform services for us or on our behalf and require access to such information to do that work. The third-parties we may share personal information with are as follows:
We also may need to share your personal information in the following situations:
4. DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?
In Short: We may use cookies and other tracking technologies to collect and store your information.
We may use cookies and other tracking technologies (like web beacons and pixels) to access or store information. Specific information about how we use such technologies and how you can refuse certain cookies is set out in our Cookie Notice: https://www.seniorcareauthority.com/privacy-center/website-privacy-policy/.
5. HOW LONG DO WE KEEP YOUR INFORMATION?
In Short: We keep your information for as long as necessary to fulfill the purposes outlined in this privacy policy unless otherwise required by law.
We will only keep your personal information for as long as it is necessary for the purposes set out in this privacy policy, unless a longer retention period is required or permitted by law (such as tax, accounting, or other legal requirements).
6. HOW DO WE KEEP YOUR INFORMATION SAFE?
In Short: We aim to protect your personal information through a system of organizational and technical security measures.
We have implemented appropriate and reasonable technical and organizational security measure designed to protect the security of the personal information we process. However, despite our safeguards and efforts to secure your information, so electronic transmission over the Internet or information storage technology can be guaranteed to be 100% secure, so we cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat our security and improperly collect, access, steal, or modify your information. Although we will do our best to protect your personal information, transmission of personal information to and from our Services is at your own risk. You should only access the Services with a secure environment.
7. DO WE COLLECT INFORMATION FROM MINORS?
In Short: The nature of our services is not intended for individuals under the age of 16.
8. WHAT ARE YOUR PRIVACY RIGHTS?
In Short: You may review, change, or request the deletion of your personal information from our information technology systems upon request.
Withdrawing your consent: If we are relying on your consent to process your personal information, which may be express and/or implied consent depending on the applicable, you have the right to withdraw your consent at any time. You can withdraw your consent at any time by contacting us by using the contact details provided in the section “HOW CAN YOU CONTACT US ABOUT THIS NOTICE?” below.
However, please note that this will not affect the lawfulness of the processing before its withdrawal not, when applicable law allows, will it affect the processing of your personal information conducted in reliance on lawful processing grounds other than consent.
Opting out of marketing and promotional communications: You can unsubscribe from our marketing and promotional communications at any time by clicking on the unsubscribe link in the emails and/or the text messages that we send, or by contacting us using the details provided in the section “HOW CAN YOU CONTACT US ABOUT THIS NOTICE?” below. You will then be removed from the marketing lists. However, we may still communicate with you - for example, to send you additional information that you requested, or for other non-marketing purposes.
Cookies and similar technologies: Most Web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove cookies and to reject cookies. If you choose to remove cookies or reject cookies, this could affect certain features or services of our Services. For further information, please see our Cookie Notice: https://www.seniorcareauthority.com/privacy-center/website-privacy-policy.
9. CONTROLS FOR DO-NOT-TRACK FEATURES
Do Not Track (DNT) is a browser setting available in some Web browsers, such as Mozilla Firefox, Microsoft’s Internet Explorer, Apple’s Safari, Opera, and Coogle Chrome. The DNT setting allows users to signal their preference not to be tracked by websites. When you enable the DNT setting in your browser, it adds a signal to your browser’s header, informing other websites that you don’t want their tracking cookies. However, it’s essential to note that although DNT has been adopted by major browsers, it is not enforceable. Many websites choose not to honor it, even if users enable the setting. At this stage there is no uniform technology standard for recognizing and implementing DNT signals. Our services do recognize some DNT signals, but we currently do not respond to DNT browser signals or other mechanisms that automatically communicates your choice not to be tracked online. We are, however, ready to monitor our Services in a way that will be responsive to DNT signals in the future if a standard for online tracking is adopted that we must follow and we will inform you about that practice in a revised version of this privacy policy.
10. DO UNITED STATES RESIDENTS HAVE SPECIFIC PRIVACY RIGHTS?
In Short: Your specific rights regarding your personal information depends on your state of residence.
Currently, thirteen U.S. states have passed comprehensive consumer privacy laws, including: California, Colorado, Connecticut, Delaware, Indiana, Iowa, Montana, New Jersey, Oregon, Tennessee, Texas, Utah, and Virginia. Each of these states’ consumer privacy laws impose various
business obligations regarding consumer data processing and grant various consumer privacy rights, such as consumers’ right to access, to correct, to delete, to opt-out of certain processing, to portability of personal information, to opt-in for sensitive personal information data processing, against automated algorithmic decision-making, and, sometimes, give consumers a right to sue for the violations of such laws. Since we are a California based business and California’s consumer privacy laws are the oldest and most mature, we have elected to structure this privacy policy that is consistent with these California laws. However, please note your specific privacy rights in the U.S. will ultimately depend on the state that you reside in.
What categories of personal information do we collect?
In the last twelve (12) months, we have collected some of the following categories of personal information:
Category |
Examples |
Collected |
| A. Identifiers | Contact details, such as real name, alias, postal address, telephone or mobile contact number, unique personal identifier, online identifier, Internet Protocol address, and email address | Yes |
| B. Personal information as defined in the California Customer Records statute | Name, contact information, education, employment, employment history, and financial information | No |
| C. Protected classification characteristics under state and federal law | Gender and date of birth | No |
| D. Commercial information | Transaction information, purchase history, financials details, and payment information | No |
| E. Biometric information | Fingerprints and voiceprints | No |
| F. Internet or other similar network activity | Browsing history, search history, online behavior, interest data, and interactions with our and other websites, applications, systems, and advertisements | No |
| G. Geolocation data | Device location | No |
| H. Audio, electronic, visual, thermal, olfactory, or similar information | Images and audio, video or call recordings created in connection with our business activities | No |
| I. Professional or employment related information | Business contact details to provide you our Services at a business level or job title, work history, and professional qualifications if you apply for a job with us | No |
| J. Education information | Student records and directory information | No |
| K. Inferences drawn from collected personal information | Inferences drawn from any of the collected personal information listed above to create a profile or summary about an individual’s preferences and characteristics | No |
| L. Sensitive personal information | Government identifiers, financial data, precise geolocation, racial or ethnic origin, religious or union affiliation, genetic data, biometric information, health-related information, citizenship and immigration status | No |
We may also collect other personal information outside of these categories through instances were you interact with us in person, online, or by telephone or mail in the context of:
How do we use and share your personal information?
Learn about how we use your personal information in the section: “HOW DO WE PROCESS YOUR INFORMATION?”
Will your information be shared with anyone else?
We may disclose your personal information with our franchise partners, business partners, and service providers under the terms of written contracts among us and such partners and providers. Learn more about how we disclose personal information in the section: “WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?”
We may use your personal information for our own business purposes, such as for undertaking internal research for technological development. This is not considered to be “selling” of your personal information.
We share your personal information that you provide to us with franchise and business partners to fulfill your requests for information about franchise partners and/or senior living facilities in your selected area and, in the case of requests for further information about becoming one of our franchise owners, we share that information with a business partner who may contact you via email and/or text messaging to provide you with that information. Learn more about how we share your personal information in the section: “WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?”
We have not sold your personal information. We do receive royalities from our Franchise Partners but these payments are pursuant to our franchise relationships and not the sale of your personal information.
11. DO WE MAKE UPDATES TO THIS NOTICE?
We may update this Privacy Policy from time to time. When we do, we will post the current version on this site, and we will revise the version date located at the top of this page. Any changes become effective when we post the revised Privacy Policy. Your continued use of our Services following these changes means that you accept the revised Privacy Policy.
12. HOW CAN YOU CONTACT US ABOUT THIS NOTICE?
If you have questions or concerns regarding our Privacy Policy or practices, you may contact us using the following details:
13. HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?
General Consumer Rights Information
In the U.S., various States have passed or are considering passing legislation that grants to that State’s residents certain rights to control their personal and sensitive information. Theses consumer rights broadly encompass:
→ Right to access: The right for a consumer to access from a business/data controller the information or categories of information collected about a consumer, the information or categories of information shared with third parties, or the specific third parties or categories of third parties to which the information was shared; or, some combination of similar information.
→ Right to correct: The right for a consumer to request that incorrect or outdated personal information be corrected but not deleted.
→ Right to delete: The right for a consumer to request deletion of personal information about the consumer under certain conditions.
→ Right to opt out of certain processing: The right for a consumer to restrict a business’s ability to process personal information about the consumer.
→ Right to portability: The right for a consumer to request personal information about the consumer be disclosed in a common file format.
→ Right to opt out of sales: The right for a consumer to opt out of the sale of personal information about the consumer to third parties.
→ Right to opt in for sensitive data processing: The right for a consumer to opt in before a business can process their sensitive data.
→ Right against automated decision-making: A prohibition against a business making decisions about a consumer based solely on an automated process without human input.
→ Private right of action: The right for a consumer to seek civil damages from a business for violations of a statute.
Not all State’s data protection laws provide the same consumer rights and each State has its own limits and restrictions on the consumer’s ability to exercise those rights. As a California based company, we have elected to follow California laws regarding consumer data rights for all U.S.-based consumers.
Consumer Rights We Recognize and the Exercise Process
Accordingly, under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA) (collectively “California Privacy Laws”), we recognize all U.S.-based consumers’ rights as follows:
We do not offer financial incentives or price or service differences in exchange for the retention of consumer’s personal information.
How to Submit a Verifiable Request
We will respond to requests from consumers in accordance with California Privacy Laws if we can verify the identity of the individual submitting the request. Consumers can exercise these rights by contacting 888-809-1231 or by email at info@seniorcareauthority.com.
Please note, we may not be able to comply with your request if we are unable to confirm your identity or connect the information you submit in your request with personal information in our possession. Therefore, you should include information you have previously submitted to us for the verification process. If we are unable to verify you, we may request additional information.
If you have questions on how to submit a verified request, please contact info@seniorcareauthority.com.
